It has become the norm for Internet products to bulk sms service build a membership system. The most intuitive purpose is to stimulate the growth of new users and increase the activity of retained users. Enterprises try to use some subsidies and discounts to attract users to convert, and manage these users through a membership system, but consumers have gradually become insensitive to discounts under the constant bombardment of Internet promotions throughout the year. In a user churn survey on financial credit APPs, based on nearly 3,500 samples, we bulk sms service found that 30.5% of dormant users thought coupons were inconvenient to use, 32.3% of users felt that offers were not attractive enough, and 28.4% Members do not know how to use these benefit points. Today's Internet users are becoming more and more obtuse about products and content, and have no obvious preferences.
They only need to be satisfied with their bulk sms service basic needs. They don't want to participate in complicated and cumbersome membership games, and they have no loyalty. Consumers' insensitivity has led companies to invest a lot of money in the membership system, but they found that it has become a low-level "wool" discount, and there is a gap between the bulk sms service operating efficiency and investment. Many of the existing membership systems in the market are facing the same problem of failure. The low-level wool-picking experience, complex currency calculation system, open-loop service journey, and lack of core rights and so on are all reasons that cause users to feel insensitive.
The "coolness" of the game lies in the fact that bulk sms service players have a clear goal, can quickly get feedback, and experience the given sense of mission and achievement. Adding gamified task gameplay to the membership system is essentially to develop an external motivation for members, so that they can gain recognition and a sense of accomplishment through a series of behaviors such as completing tasks, earning points, and improving levels. There also bulk sms service needs to be a clear and visible differentiation point between each level, so that members can clearly perceive the change of identity and the distance between upgrades, so that this sense of achievement can be easily perceived by members in the whole system, and drive members from Just buy, buy, buy with a mission, gradually form expectations and attention, and become a loyal "super user". 3) Emotionally driven: leave a place for emotions